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Rush Enterprises, Inc.

RUSHA

Consumer Discretionary

1

exclusion reason

1 theme

Animal Welfare (1)
RUSHA Consumer Discretionary Current as of March 2026

This page is part of our public exclusion list — a transparency tool that shows which companies we screen out and why. It is not investment advice, and it is not an accusation. But it is subject to change as our understanding of the facts evolves.

Animal Exploitation
Since Jul 28, 2021

Rush Enterprises, Inc. operates one of the largest networks of commercial truck and bus dealerships in North America. A core component of its business is the sale of heavy-duty trucks, which are frequently used in the industrial animal agriculture sector for transporting livestock to feedlots and slaughterhouses. The company’s product offerings and services directly support the infrastructure of factory farming and large-scale animal exploitation.

The company is listed by Cruelty Free Investors as a commercial exploiter of animals, specifically flagged under the category “Leather/Hide/Fur.” This designation indicates the company’s operations are materially linked to industries that commodify animals, though the specific revenue percentage from this activity is not publicly detailed in the provided evidence. The commercial vehicle sector’s integral role in animal supply chains means the company’s business model is fundamentally tied to systems of animal exploitation.

Research Sources 1 organization
Cruelty Free Investors
External

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Companies appear on our exclusion list based on our investment judgment — not because they've done anything illegal. This is a difference of values and opinion, not an accusation of wrongdoing. Exclusion does not constitute a recommendation against investing in any company, and absence from the list does not constitute a recommendation to invest.

This information is provided for educational and transparency purposes only and should not be relied upon as investment advice. Data is drawn from independent watchdogs, NGOs, government registries, and Ethical Capital's ongoing research — see Research Sources for the full list.

Ethical Capital LLC is a state-registered investment adviser in Utah (CRD #316032). Registration does not imply a certain level of skill or training.